#MediaCLE: How to Launch Your Own Media Property or Grow Your Media Career in NEO
By WTWH Media
Date and time
Wednesday, April 15, 2015 · 9am - 5pm EDT
Location
Renaissance Cleveland Hotel
24 Public Square Gold Room Cleveland, OH 44113Refund Policy
Contact the organizer to request a refund.
Description
On April 15, three of the most successful digital media companies in Northeast Ohio are coming together to help the media professionals of tomorrow. In this exclusive, one-day event, Stack Media, WTWH Media and Content Marketing Institute are partnering to bring students and young professionals together for #MediaCLE. #MediaCLE is designed for young marketers, journalists, designers and business professionals to see the opportunities in Northeast Ohio Media.
The organizers believe that Northeast Ohio is the prime spot to develop a media company, where a rich history of publishing and ample new media talent are creating a rare opportunity for entrepreneurs and professionals seeking a future in media. Both students ($10) and media professionals ($95) are encouraged to attend. The event will be from 9AM-3PM (with networking following immediately after).
Schedule for #MediaCLE on April 15 at the Renaissance Hotel in Cleveland
9:00-9:15 AM: Welcome – Joe Pulizzi, Founder, Content Marketing Institute
9:15-10:00 AM: Building a Business Media Company – Scott McCafferty, Co-Founder, WTWH Media
10:00-10:45 AM: Panel – Journalism in Cleveland: Opportunities and Challenges, moderated by Michael Bennett, President, Press Club of Cleveland
- Panelists include:
Fran DiDonato, Publisher, Fresh Water Cleveland
Howard Fenci, Veteran News Manager, WEWS-TV, WKYC-TV
Steve Gleydura, Editor, Cleveland Magazine/Inside Business (Great Lakes Publishing)
Chris Quinn, Vice President of Content, Northeast Ohio Media Group
10:45-11:00 AM: Break
11:00-11:30 AM: From Traditional Media to New Media – Jacquie Chakirelis, Senior Digital Consultant, Northeast Ohio Media Group
11:30 AM-12:15 PM: How STACK Media Built a Video Empire – Chad Zimmerman, Co-Founder, STACK Media
12:15-1:00 PM: Lunch and Networking
1:00-1:30 PM: Step-By-Step Social Media That Works – Cathy McPhillips and Monina Wagner, Content Marketing Institute
1:30-2:15 PM: 6 Steps to Building a Media Powerhouse From Scratch – Joe Pulizzi, Founder, Content Marketing Institute
2:15-3:00 PM: Q&A Panel with Joe Pulizzi, Scott McCafferty and Chad Zimmerman
3:00-5:00 PM: Networking Event
Media partners and sponsors include:
Michael Bennett
The Press Club of Cleveland
President
Jacquie Chakirelis
Northeast Ohio Media Group
Senior Digital Consultant
Scott McCafferty
WTWH Media
Co-Founder
Cathy McPhillips
Content Marketing Institute
Marketing Director
Joe Pulizzi
Content Marketing Institute
Founder
Monina Wagner
Content Marketing Institute
Social Media Community Manager
Chad Zimmerman
STACK
Co-Founder & President